Topic: Being Profile, a groundbreaking assessment for coaches looking to deepen the understanding of their clients’ Way of Being and support their transformation.    Free registration, CCE pending.
Presenter: Lucy Faulconer, PCC
Date: July 24, 2024,  8:00 US PT, 11:00 US ET, 17:00 CET, 20:30 IST (90 minutes)
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High calibre entrepreneurs such as Steve Jobs, Richard Branson, Elon Musk, Bill Gates and many more have attributed much of their success to the “great” team of people that surrounded them.

But how do you define this “greatness”? What do words like “talented” and “high performance” really mean when it comes to describing human beings, especially related to performance and effectiveness within teams and organizations?

At Being Profile we have embarked on a journey to discover how human beings function at a deeper level.

The Being Profile® is the official assessment tool of the Being Framework™, the first ever framework for how humans ‘ARE BEING’ in the world. This original work has revolutionised how leaders approach producing results in their workplaces and beyond. And creates an access for coaches to get to the root cause when working with clients.

As a brief introduction to the Being Framework, Ashkan Tashvir’s intention is to explain how the framework does not categorise people but unveil how it supports them to understand and discover the missing pieces of the puzzle, making them more self-aware and aware of others. Your Being directly impacts your effectiveness, integrity and ultimately your ability to express your true self (Unique Being), achieve your goals and live a life of wellbeing and fulfilment. Such is the power of Being.

We invite you in this conversation to challenge the paradigm of the “doing of leaders” to embark on the depths of “Being a leader” in every area of life.


Lucy Faulconer has over 14 years of experience as a coach, senior management consultant, and team dynamics facilitator. She works with leadership teams of organizations internationally to develop their vision and enhance their leadership, performance, and resilience.

She is the General Manager of Being Profile and leads a global community of coaches who use the Being Framework to support transformation processes.

As a coach, she combines an action-oriented approach that enables her clients to achieve short-term results with a transformational approach, helping her clients explore the deepest forms of their “Being” that guide their behaviors and attitudes.

She holds a degree in Psychology from the Pontificia Universidad Católica de Chile. She is certified as an Ontological Coach by Newfield Network in Chile and the Institute of Executive Coaching and Leadership (IECL) in Australia.

She holds a PCC level certification with the International Coaching Federation, and is accredited as a Being Profile Practitioner and Thrive Coach.

She is based in Brisbane, Australia.